VBOOST LAUNCHES TWO NEW PRODUCTS AS PART OF NEW VBOOST 3.0 RELEASE FOR AUTO DEALERS

Newport Beach, CA – May 2, 2018 – Vboost (www.vboost.com), a viral marketing company focused on the auto industry, today announced the release of Vboost 3.0, which includes two new products aimed at increasing auto dealers’ viral marketing audience: Vboost Live and Vboost showroom.

Vboost Live: integrates with the dealer’s website and posts customer videos in real-time, creating thousands of pages of searchable content and increasing organic search results.

All customer approved videos/photos integrate seamlessly with the dealership website, offering even more exposure for this rich content. In some cases, these videos perform better than reviews — customer images are included so it is clear they are not fraud reviews. Dealers can customize their “Happy Customer’ page and individual sales reps are also promoted on the dealer website. The “My Customer” monthly montage is integrated as well.

Vboost Showroom: Digital signage at its best, Vboost Showroom surrounds customers with positive content. It seamlessly brings social media into the dealership’s showroom; every post, review, photo and happy customer video populates showroom flat screens in real-time.

Vboost Showroom pulls all social content into the showroom including Yelp Reviews/ customer photos/ Facebook feed/Twitter feed/ Instagram/Local weather/ YouTube videos/ Special offers/ Salesperson of the month… Whatever lives online can be pulled into the showroom and displayed on screens for customer viewing. Dealers can take a completely hands-free approach as Vboost personnel do all the programing and updates.

“The most powerful form of marketing is word-of-mouth and social media is the word-of-mouth of today, said Paul Moran, Vboost President and CEO. “We offer the only form of advertising that gets posted for you by your customers, which is the best way to become part of the online conversation that goes on during the buying cycle. I am very excited by the results of Vboost Live and Vboost Showroom which are included in our latest version, Vboost 3.0.  Our new platform and features are further boosting viral marketing performance for our auto dealer clients,” Moran added.

 

Several other improvements have also been made to Vboost 3.0, including a faster platform that delivers customer photos/videos in 30 seconds, versus 8 minutes. Vboost 3.0 also offers an improved video template which speeds up video production and has more customization options for auto dealers. In addition, the photo-taking process has been simplified; a viral marketing campaign can be launched in under sixty seconds with just four simple steps. Vboost 3.0 also works on all operating systems including IOS and Android.

Vboost has perfected a quick and easy process to capture photos at the time of vehicle delivery and quickly gets those “branded” photos out to the customer. Now the customer becomes the dealer’s advocate by posting/sharing the photos.

 

The Vboost Viral Marketing Platform delivers and tracks thousands of viral messages monthly – all designed to create referral business for dealers and their individual salespeople. The captured photos are stitched into a slideshow set to music and sent to the customer. Vboost pays the publishing rights so that their dealers can use nearly any song they choose. Customers share these videos via Twitter, Facebook, YouTube and other social platforms, and additionally email them to their friends and family. Now, with over seven million video views, the concept has caught fire.

 

With just a few clicks on a mobile app, hundreds of Vboost auto dealer clients send thousands of viral messages every month, reaching new customers through the customers’ friends and family.

Vboost’s mission is to create and deliver viral marketing messages every day promoting the dealership and the sales rep and creating referrals. The customer receives the content in a format that compels them to share on their own terms. The shares and views are then tracked and optimized.

For more information click on this Vboost overview video: https://www.youtube.com/watch?v=oJixDzVhYVE

Or, for additional information and to schedule a demonstration call: 800-799-3130, or visit    www.vboost.com

About Vboost:

 

Based in Newport Beach, CA, Vboost, Inc. is the first proactive process to create positive viral marketing in the retail automotive space. It involves a streamlined process via a mobile application and three unique technologies which collect customer photos at the time of vehicle delivery, convert them to custom music videos and then send them directly to the customer via email or text. By delivering these branded messages to customers during their emotional highpoint, most customers are compelled to upload and share these videos with family and friends via Facebook, YouTube, Twitter, email and other social media platforms. Best of all, results from each viral marketing campaign are being monitored, quantified and reported back to the dealers.

VBOOST VIRAL VIDEOS FOR AUTO DEALERS REACHES 7 MILLION

Auto industry viral marketing innovator helps auto dealers drive more referral business from their customer’s friends and family through unique shared “Customercials”

Newport Beach, CA – April 3, 2018 – Vboost (www.vboost.com), a viral marketing company focused on the auto industry, announced today that in just over six years, video views for its auto dealer clients featuring customers taking delivery of their vehicles have driven over the seven million mark. This has increased referral business from customer’s friends and family.

“This is just one more milestone for our company,” said Paul Moran, Vboost President and CEO. “Friends and Family have the greatest potential to influence a customer’s buying decision and Vboost leverages each auto dealer’s customer’s social network to promote our dealers.”

Vboost has perfected a quick and easy process to capture photos at the time of vehicle delivery and quickly gets those “branded” photos out to the customer. Now the customer becomes the dealer’s advocate by posting/sharing the photos.

The Vboost Viral Marketing Platform delivers and tracks thousands of viral messages monthly – all designed to create referral business for dealers and their individual salespeople. The captured photos are stitched into a slideshow set to music and sent to the customer. Vboost pays the publishing rights so that their dealers can use nearly any song they choose. Customers share these videos via Twitter, Facebook, YouTube and other social platforms, and additionally email them to their friends and family. Now, with over seven million video views, the concept has caught fire.

In the past six years Vboost has delivered over 1.5 Million customer videos which are referred to as “Customercials,” commercials which feature the customer, front and center. Share rates average over 150 percent as videos and photos are downloaded, forwarded and posted by the customer to their favorite social media platforms.
“A message coming from a friend is more likely to be viewed, and with the friend in the video the impression left has more impact than traditional marketing,” said Moran.
Commenting on how effective Vboost is in his dealership, Bill Stephens, General Manager at Cerritos Infiniti, stated, “Our dealership has been with Vboost since they beta tested the technology in 2012. Our customers love getting their photos. The audience we reach through Vboost is greater than anything else we have found with social media.”
Founded by automotive industry veteran Paul Moran, Vboost (www.vboost.com) has received very positive results and feedback from its auto dealer clients.

“‘We finally have process that our team will use – they love it because it helps them sell more cars. Vboost is like running a TV campaign on consumers’ personal phones and tablets!” said Scott Simmers, Dealer Principle at Palm Springs Motors.

In explaining his company’s philosophy, Moran, stated, “We have perfected the art of word-of -mouth marketing. Instead of trying to lure customers to the dealers marketing sites, we get the dealer’s marketing message to the consumer through their friends and family, reaching a previously unreachable audience. Dealers soon realize that connecting with customers on their terms has a positive impact which traditional marketing will never see. Our results prove that customers love getting these photos – In fact, our message open rate averages 95 percent.”
With just a few clicks on a mobile app, hundreds of Vboost auto dealer clients send thousands of viral messages every month, reaching new customers through the customers’ friends and family.
Vboost’s mission is to create and deliver viral marketing messages every day promoting the dealership and the sales rep and creating referrals. The customer receives the content in a format that compels them to share on their own terms. The shares and views are then tracked and optimized.

For more information click on this Vboost overview video: https://www.youtube.com/watch?v=oJixDzVhYVE

About Vboost:

Based in Newport Beach, CA, Vboost, Inc. is the first proactive process to create positive viral marketing in the retail automotive space. It involves a streamlined process via a mobile application and three unique technologies which collect customer photos at the time of vehicle delivery, convert them to custom music videos and then send them directly to the customer via email or text. By delivering these branded messages to customers during their emotional highpoint, most customers are compelled to upload and share these videos with family and friends via Facebook, YouTube, Twitter, email and other social media platforms. Best of all, results from each viral marketing campaign are being monitored, quantified and reported back to the dealers.

VBOOST OFFERS INNOVATIVE PROCESS FOR AUTO DEALERS TO BOOST POSITIVE CUSTOMER REVIEWS

Auto Industry Viral Marketing Innovator’s “Review Booster Process” More than Doubles

Positive Online Customer Reviews

Huntington Beach, CA – March 10, 2016 — Vboost Inc., (www.vboost.com), a viral marketing company focused on the auto industry, today announced the launch of its “Review Booster Process,” an innovative program for auto dealers looking to increase their online positive reviews.

“It’s simple and effective – our dealers see their online reviews double, and sometimes triple, with Vboost,” said Paul Moran, President and co-founder of Vboost.

According to Moran, three steps are necessary for auto dealers to dramatically increase their positive online reviews. Step one is to identify who the best/happiest customers are. Step two is to deliver a message to them quickly in a format that has a very high open rate. And step three is to give them options and walk them through the process.

“To make positive reviews happen, dealers need a process that involves their sales rep immediately after the sale. This person has intimate knowledge of and can identify the prime candidates who should become part of the Review Booster process. If you know who the happy customers are, the rest is easy,” Moran stated. “Vboost then delivers a message that includes customer photos where the open rate averages over 90%! No other consumer communication has an open rate anywhere near that high. And, the message includes direct links to online review sites, so happy customers can complete the online positive review within minutes of taking delivery.”

Vboost’s core product is a quick and easy process to capture photos at the time of vehicle delivery and immediately send these “branded” photos onto customers to share with family and friends. This message includes direct links to online review sites controlled by the dealer. The captured photos are stitched into a slideshow set to music. These are called “Customercials.” Now the customer becomes the dealer advocate by posting and sharing the video/photo packages via Twitter, Facebook, Instagram, YouTube and other social platforms, as well as emailing and texting them to their friends and family.

Vboost then monitors and quantifies results from each viral marketing campaign and reports back to their dealers. The Vboost Viral Marketing Platform delivers and tracks thousands of viral messages monthly – all designed to create referral business for its dealers. Vboost dealers enjoy high share rates because the content is unique and relevant to their customers. These results go beyond simple page views — they reflect customers that are actually clicking and watching the dealership “Customercials.”

The Vboost “Customercials” sent to the customer include offers that drive traffic for both sales and service. Up to 35 percent of photo packages convert into online traffic for the dealership and enhanced reporting features enable dealers to better track all these interactions. Encouraging the customer to post a review immediately after delivery is important.

“Are you looking for more Google reviews, Yelp reviews, reviews on DealerRater or Edmunds? You can control where you want to point the customer. This Vboost program can be a game changer for your dealership. Plus you get all of the other viral benefits of the Vboost ‘Customercial’ program as well,” Moran said.

For more information, or to schedule a demo, call 800-799-3130 or visit www.vboost.com

About Vboost:

Based in Huntington Beach, CA, Vboost, Inc., is the first process to bring more referral business to dealers by creating positive viral marketing that is delivered quickly and gets shared. It involves a streamlined process, via a mobile application and three unique technologies, which collect customer photos at the time of vehicle delivery, convert them to custom music videos and send directly to the customer. By sending these branded messages to customers during the emotional highpoint of the buying process, it has been found that most buyers are compelled to upload and share these videos with family and friends via Facebook, YouTube, Twitter, email and other social media platforms. Best of all, results from each viral marketing campaign are monitored, quantified and reported back to the dealers. For more information or a demonstration call 800.799.3130 or visit www.vboost.com.

GORILLAS, BALLOONS AND WAVY TUBE MEN. OH MY!

Our industry does a lot with gimmicks. You’d be hard pressed to drive through an auto mall or other area dense with dealerships and not see balloons, giant inflatable gorillas or wavy tube men. On nice days, we attempt to lure shoppers in with hot dogs and sodas. We incentivize test drives. We offer televisions, iPads and Playstations with purchase. There’s always a gimmick just waiting to be unleashed on our customers. But do any of these really attract (and keep) business? Sure, they might get someone’s attention. However, I highly doubt someone has ever decided to buy a car simply because they saw a gorilla on your roof.

We’re faced today with increasing competition. No longer are you simply competing with the dealerships in your PMA. Shoppers are able to buy cars online, through vending machines and, soon, straight from a GM pool of 30,000 cars. The ability to REALLY attract business lies not in the gimmicks you can throw in front of your dealership, hoping to attract customers, but in creating a place that people want to buy — and leveraging that in your marketing.

In-market consumers conduct a lot of research before you may even be aware they are in-market. Not only are they researching vehicles, but they are also researching where they want to buy them. Before you know that customer actually exists, they may have already written you off. How many dealership websites are they visiting? And, what, if anything, is yours telling them? Is it the same old stuff that’s on every dealers’ website? Are your ads filled with promises of loss leaders that consumers know aren’t attainable? What makes you any different from any other dealership?

Who YOU are as a dealership is the only thing that truly differentiates you from other dealerships. Grab your employees, managers and staff and ask them what THEY think is unique about your dealership. Then do the same thing with your customers – whether they are new or long-time customers. By doing this, you may be able to identify some unique selling propositions that your dealership offers. At the very least, you’ll discover whether you truly have any or not. If your staff as a whole cannot tell you why your dealership is different, then how can you expect your customers to feel that you are?

Once you have surveyed your customers and employees, take these unique items and ask yourself if there is anyway that you can add to it. Be careful though. Don’t add anything that you cannot deliver on, or you’ll find out very quickly that you are putting out more fires than you had to begin with. Also, stay away from generic value propositions. “Low prices,” “Huge Selection,” and “Bad Credit is OK,” are NOT unique. Not to say you can’t use these as part of your overall campaigns. But, work to find things that truly differentiate you. Do you have a high employee retention rate? That’s great! Telling a customer that their salesperson, service advisor or your management team will be there for them in the future is absolutely a valuable trait. Do you offer free car washes? Oil changes? What about loaners or concierge services?

Once you have a concrete list of unique value propositions that are reasonable, and that you are able to deliver on consistently, call an all hands on deck meeting with your staff. Review these items with them and explain why it’s important that these value propositions be delivered 100 percent of the time. Make sure that you have buy in from everyone. Don’t be afraid to field questions and listen to challenges that your staff may have for you.

Once this process is complete, it does absolutely no good to keep it to yourself. These value propositions should be integrated into all of your marketing, communications and forward-facing assets including your website, social media profiles and any advertising that you do. You may only get one chance to convince a customer why they should choose you. So, make sure that anyone that inspects your dealerships and considers doing business with you sees your pledge to them.

Steer clear of gimmicks that are not going to sell any additional cars, and switch focus to who you are as an organization. Then, leverage that to attract new customers. You could well find that people will choose you more often. And that you build trust with your customers. And that, my friends, is the beginning of a true customer relationship.

WHERE OH WHERE DID THE SERVICE DEPARTMENT GO?

By Paul Moran

If you look at the ad spend of most dealerships, it would seem to suggest that the service department isn’t as worthy of marketing as sales. Perhaps an argument could be made that it’s more difficult to acquire a new sales customer than a service customer. I mean, your service department is busy. You have a mixture of customers who bought their vehicle from you and those that didn’t. All is good in the universe, right? If only we could get more people to come in and buy a car!

There’s a glaring fault in this logic. Service departments are the foundation of many dealerships. In fact, without the service department, many would go out of business. So, if the largest revenue center in the dealership is the service department, why not put just as much energy and effort into maintaining and growing it?

It does not have to be difficult to start giving the service department the TLC that it needs and deserves:

Website – When a customer visits your website for service-related information, what do they see? In many cases, it is limited to hours of operations, a service appointment form and perhaps some service coupons or specials. While every other page of your website is directly related to buying a vehicle in some way or another. Most of your revenue, however, exists within your service department. And, don’t forget that the lifetime value of a customer is so weighted on the side of service that it almost makes the sale itself irrelevant. Yes, you may make a couple thousand dollars on a new vehicle sale (if you’re lucky). But, think of the tens of thousands of dollars that customer represents in future service work, referrals and word of mouth advertising –if they are treated well. Yet, many continue to maintain bare bones service presences on their websites.

If you don’t know what type of service-related content should be on your website, simply ask your customers what type of information they would find valuable. They’ll tell you. Perhaps maintenance schedules. Lists of items included in minor and major services would also be of value. How about “how-to” videos, tips or advice? Provide appropriate content to answer basic questions and become a service resource for your customers. Not only will they appreciate it, but you’ll also find that your staff now fields less incoming calls as the customer has found their answers in the rich content you provide on your site.

Communication – The easier you can make it for your customers to contact you, the more likely they will. Most dealerships make it as easy as possible for customers to contact the sales department with chat functionality; texting integrated into CRMs and phones that roll over onto salespeople’s mobile phones. The same cannot always be said for the service department. Oftentimes, dealerships will have a receptionist fielding calls and transferring them to advisors –who may or may not be at their desks. These customers get placed on hold and bounced from advisor to advisor until they give up.

Does your chat software allow customers to contact someone in service? The same idea applies to text functionality. If your CRM has texting abilities, are your service advisors utilizing that technology as a way to communicate service recommendations, appointment reminders and basic messages such as informing a customer that their vehicle is ready?
If you can reach these service customers in a more efficient manner you can decrease your service declines, improve customer CSI and service profitability.

Marketing Support – Take a look at your last four newspaper ads. Go watch your last few television commercials. Look at your social media accounts. Review your last few direct mail pieces. How many are service focused?

Your social media accounts probably have a few sales related posts — but many dealerships neglect to realize that most of their social media audience will be people that bought a vehicle from them already. Don’t you think a more relevant message to that audience would be one coming from service? I’m not saying stop marketing sales messages. Just ensure that you include service messages across all of your marketing channels. This keeps your service department top of mind to anyone who comes across your ad; sees your television commercial; opens that direct mail piece; or visits your Facebook page or Twitter account.

Providing your service department with a constant presence throughout all of your marketing will help remind customers who are due for service. It can also attract new customers that are perhaps new to the area and haven’t landed at a dealership for service yet.

There are many ways to give your service department a boost in exposure without breaking the bank. Include it in existing marketing efforts; establish a healthy presence on the website you already have; and ensure it has access to the same technology your sales department enjoys. By doing this, you’ll find that your customer interactions will increase and be more productive

Analyze the ways you can increase your service department’s exposure and visibility for your customers. It’s easier than you think — and chances are you already have all the tools you need to make it happen.

Paul Moran is President and CEO of Vboost, Inc., the first proactive process to create positive viral marketing in the retail automotive space. He has over 28 years of experience in creating digital marketing programs and introducing dealers to effective technologies. His expertise covers all aspects of traditional, digital and social marketing. He can be reached at paul@vboost.com

AUTO INDUSTRY VIRAL MARKETING INNOVATOR VBOOST QUICKLY EXPANDS INTO NEW OFFICES

Huntington Beach, CA – February 2, 2016 — Vboost Inc., (www.vboost.com), a viral marketing company focused on the auto industry, today announced that the company has grown so fast it has expanded into new offices in Santa Ana, CA. The expansion follows the addition of several new features to its highly successful marketing program auto dealers use to produce share rates from 60 percent to as high as 130 percent for their innovative “Customercials.” Vboost now has automotive dealer clients in 20 states across the U.S. and Canada.
Vboost’s core product is a quick and easy process to capture photos at the time of vehicle delivery and immediately send these “branded” photos onto customers to share with family and friends. The captured photos are stitched into a slideshow set to music. These are called “Customercials”. Now the customer becomes the dealer advocate by posting and sharing the video/photo packages via Twitter, Facebook, Instagram, YouTube and other social platforms, as well as emailing and texting them to their friends and family.

Vboost then monitors and quantifies results from each viral marketing campaign and reports back to their dealers. The Vboost Viral Marketing Platform delivers and tracks thousands of viral messages monthly – all designed to create referral business for its dealers. Vboost dealers enjoy high share rates because the content is unique and relevant to their customers. These results go beyond simple page views — they reflect customers that are actually clicking and watching the dealership “customercials.”

The Vboost “customercials” can be sent to the customer with an enticing message, such as a first service offer, to encourage the customer to connect with the service department and schedule their first vehicle service. Once the videos and photos are shared, the offer then changes to a sales offer for friends and family. Up to 35 percent of photo packages convert into online traffic for the dealership and enhanced reporting features enable dealers to better track all these interactions.
Vboost has successfully helped auto dealers connect with customers and win the online marketing game for over 3 years, constantly upgrading the platform based on results and feedback from users. The next generation of the platform brings Vboost to a new level. Most recently, Vboost signed an agreement with a top recording clearing house. Auto dealers now have a huge selection of music to use as background for their “customercials.” This further increases the impact with the customer, boosting social media interactions, views and customer share rates. For a sample click here:

Another recent new feature is an upgrade that enables dealerships to get instant customer consent to post their photos and videos on the dealership’s website and Facebook page, as well as other social media properties. Dealerships can now post this content every day. On average, customer consent is given 60-70 percent of the time. And, the final new feature is the ability for dealerships to text the “customercial” photos directly to the customers’ cell phone. This leads to increased open rates and faster online sharing.
“It’s the passion behind car buying that translates over to social networking sites and this is why our company has grown so fast — its exactly what Vboost does. We enable the customer to share their passion for that new vehicle with their network of family and friends and the results are incredibly powerful,” Moran stated.
“Our dealers often enjoy over 100 percent share rates and thousands of photos/video views through our proactive process. We bring them more referral business by creating positive viral marketing from customer photos taken at the time of delivery. These then get shared by the customer on social media. The most powerful form of marketing is word-of-mouth and social media is the word-of-mouth of today. Vboost is the only form of advertising that gets posted for you by your customers. This is the best way to become part of the online conversation that goes on during the buying cycle,” Moran added
For more information, or to schedule a demo, call 800-799-3130 or visit www.vboost.com

About Vboost:

Based in Huntington Beach, CA, Vboost, Inc., is the first process to bring more referral business to dealers by creating positive viral marketing that is delivered quickly and gets shared. It involves a streamlined process, via a mobile application and three unique technologies, which collect customer photos at the time of vehicle delivery, convert them to custom music videos and send directly to the customer. By sending these branded messages to customers during the emotional highpoint of the buying process, it has been found that most buyers are compelled to upload and share these videos with family and friends via Facebook, YouTube, Twitter, email and other social media platforms. Best of all, results from each viral marketing campaign are monitored, quantified and reported back to the dealers. For more information or a demonstration call 800.799.3130 or visit www.vboost.com.

 

Leveraging Video Content in Your Social Media Marketing

By Paul Moran

Video content is quickly becoming the preferred medium of social media platforms. Facebook rewards video content producers with extended reach; live streaming video is currently being rolled out to all Facebook users; and Tweets that contain video receive greater interactions. Video opens up many great marketing opportunities to impact your audience. However, I see far too many dealers publishing video content which is just their latest television ad. While these ads may see great response on television; that is the medium for which they are designed. Unless they are Super Bowl worthy ads, this type of video content will probably not be quite so well received on social media.

Creating content for social media doesn’t have to be difficult. There’s no reason to beat your head against your desk trying to create the next viral Facebook post or video. There are many simple, yet effective, ways to integrate more video content into your social media marketing. It just requires a little time and a smartphone. Here are some easy ways that your dealership can create video content to help increase its digital footprint.

Don’t forget that all of these videos can also be uploaded to your dealership’s YouTube channel.

There’s never been a better time to leverage this powerful form of media. The best part is that you already have all of the things you need to start. Rally the troops and start bringing the power of video into your marketing efforts.

The Easiest Path to Social Media Exposure & Sales

Huntington Beach, CA – December 14, 2015 — If you haven’t heard, it’s getting harder for businesses to reach their audiences on Facebook unless they’re willing to spend some money. Estimates are that the average reach for a company post on its Facebook page is around 2-6 percent organically. There are only two ways to increase that. First, by paying for Facebook ads. And secondly, through interaction with your content. The second part is tricky unless you combine it with the first part, as how do you get people to interact with your content if they don’t see it in the first place? The solution to your problem lies no further than your office door: your employees.

Hopefully, you have created a company culture in which your employees are brand advocates. They should be aware of – and interested in – the content your dealership is posting on its social media accounts. Not only that — you would hope that they would also engage with your content through liking, commenting and sharing that content. Interaction with your posts by your employees accomplishes two very important things. It increases the reach of your post. AND, that reach is typically very effective. You see, whenever someone interacts with a brand’s content on their page, their friends and families are likely to be delivered that interaction in their own Newsfeeds. Chances are good that a decent percentage of your employee’s networks live in your market and these are exactly the people you want your content delivered to. But what’s the benefit of this interaction for your employee?

How many times in your automotive career have you heard the story of a salesperson discovering that their friend bought a car elsewhere, simply because they were unaware that their friend actually sold cars? This is a tale that just about every person in car sales has heard and, more often than not, experienced. Interacting with the dealership’s social media content benefits the employee when they show those interactions and shares to their own personal audience. This could very easily inform their networks that they do, in fact, sell cars and keep that employee top of mind when someone in their network is in market. The dealership benefits through increased reach organically. It’s a win-win situation. But all too often, when you visit a dealership’s Facebook page, there is very little interaction by employees.

You would hope that your employees are proud to work for you and interested in helping the company succeed. However, more often than not, employees don’t interact because they don’t understand the benefits both to themselves and the dealership. Take the time to sit down with your employees and explain how they can help the dealership through simply clicking a like button, commenting, or sharing content through their own personal social media accounts. Interaction leads to more interaction, just like a snowball rolling down a hill increases in size as it goes. Simply going by the philosophy of “If you build it, they will come,” is no longer a viable strategy. Leverage your employees to jump start the reach of your social media content and you may find that your fans increase, your reach increases and you just might pick up some more business because of it.

Next Generation Vboost Helps Auto Dealers Win Online Marketing Battle with Unprecedented Social Media Interactions, Views and Customer Share Rates

All New Vboost Increases Auto Dealer Referral Business, Converts More Leads,
Boosts SEO and Gets Customers to Promote Dealership with Minimal Effort

Huntington Beach, CA – October 1, 2015 — Vboost Inc., (www.vboost.com), a viral marketing company focused on the auto industry, today announced the launch of the next generation of its highly successful marketing program that auto dealers use to produce share rates from 60 percent to as high as 130 percent for their innovative “customercials.”

The entirely new Vboost includes a new app for IOS, followed by the first release of the Vboost app for Android. It also includes new methods of message delivery so customers can now receive their photo packages via text as well as email. Speed of delivery has also been improved – customers receive their “customercials” within a few minutes of vehicle delivery. Instant share capabilities have been added for auto dealer social sites and a strong new SEO component is coming soon to all delivered videos to help push competitors to page 2 and 3 in any search results.

In addition, the new release offers a quicker process for the sales team with fewer clicks from start to finish. Users can now pull pictures from their photo library into the app allowing them to take photos before or after vehicle delivery. And, for ease of posting, the customer’s consent signature can now be retrieved through the app, so photos/videos can be posted publicly in real time.

Vboost’s core product is a quick and easy process to capture photos at the time of vehicle delivery and immediately send these “branded” photos onto customers to share with family and friends. The captured photos are stitched into a slideshow set to music. Now the customer becomes the dealer advocate by posting and sharing the video/photo packages via Twitter, Facebook, Instagram, YouTube and other social platforms, as well as emailing and texting them to their friends and family.

Vboost then monitors and quantifies results from each viral marketing campaign and reports back to their dealers. The Vboost Viral Marketing Platform delivers and tracks thousands of viral messages monthly – all designed to create referral business for its dealers. Vboost dealers enjoy high share rates because the content is unique and relevant to their customers. These results go beyond simple page views — they reflect customers that are actually clicking and watching the dealership “customercials.”

The Vboost “customercials” can be sent to the customer with an enticing message, such as a first service offer, to encourage the customer to connect with the service department and schedule their first vehicle service. Once the videos and photos are shared, the offer then changes to a sales offer for friends and family. Up to 25 percent of photo packages convert into online traffic for the dealership and enhanced reporting features enable dealers to better track all these interactions.

Vboost has been successfully helping auto dealers connect with customers and win the online marketing game for over 3 years, constantly upgrading the platform based on results and feedback from users. The next generation of the platform brings Vboost to a new level.

“The influence of social media on the car buying process is exploding, which is why I am so excited to launch the next generation of Vboost,” said Paul Moran, Vboost CEO. “Vboost dealers enjoy outstanding share rates and video views through our proactive process. We bring them more referral business by creating positive viral marketing from customer photos and videos at the time of vehicle delivery. These then get shared by the customer on social media. As our dealers see the huge value of video, they have been asking for more features and options. I think our dealers will be very happy with all the all new Vboost.”

See the next generation of Vboost at the upcoming Digital Dealer 19 Conference and Exhibition, at booth #238, October 5-7 2015, in Las Vegas Nevada. Stop by the booth to find out more.

For more information, or to schedule a demo, call 800-799-3130 or visit www.vboost.com

About Vboost:

Based in Huntington Beach, CA, Vboost, Inc., is the first process to bring more referral business to dealers by creating positive viral marketing that is delivered quickly and gets shared. It involves a streamlined process, via a mobile application and three unique technologies, which collect customer photos at the time of vehicle delivery, convert them to custom music videos and send directly to the customer. By sending these branded messages to customers during the emotional highpoint of the buying process, it has been found that most buyers are compelled to upload and share these videos with family and friends via Facebook, YouTube, Twitter, email and other social media platforms. Best of all, results from each viral marketing campaign are monitored, quantified and reported back to the dealers. For more information or a demonstration call 800.799.3130 or visit www.vboost.com.