30 Mar Vboost and The Next Up Join Forces to Create the Next Great Guest Experience for Auto Dealers
Huntington Beach, CA – March 30, 2015 – Vboost Inc., (www.vboost.com), a viral marketing company focused on the auto industry, and The Next Up, (www.thenextup.com) a retail sales process proven to improve dealership sales, today announced they have joined forces to create the next great guest experience for auto dealer customers.
The Next Up is an Automotive Retail Sales Process (RSP) that has proven to make sales teams more effective by increasing test drives, write-ups and sales by providing guests the most effective customer experience. The solution enables a consistent approach to greeting a guest, taking them through the proper steps to sale, follow up. The process eliminates “cherry picking” ensuring sales staff members are available to greet customers when needed and to be productive responding to email leads and setting up future appointments when not.
Satisfied customers can be the best source of promotion for a dealership. Having The Next Up provides a stellar showroom guest experience, while Vboost helps a customer amplify their satisfaction. Vboost partners with The Next Up at the point of sale. It takes these happy customers and brings the dealership more referral business by creating positive viral marketing that is delivered quickly and gets shared.
By Using Vboost, Customer photos are collected at the time of vehicle delivery and converted into custom music videos which are sent directly to the customer. This is something of perceived value that enhances the overall buying experience. As these branded messages are sent during the emotional highpoint of the customer’s buying process, Vboost has found that most buyers are compelled to upload and share these videos with family and friends via Facebook, YouTube, Twitter, email and other social media platforms. They can also connect directly to their sales rep and dealership sites – post public reviews, and book their first service appointment – all directly from the Vboost landing page. Vboost then monitors and quantifies results from each viral marketing campaign and reports the results back to their dealers.
Combining a retail sales process that improves the customer experience, with a way for customers to share that excellent experience with friends and family, makes for the ultimate guest experience.
“I’m very excited to partner up such an industry visionary as Clint Burns and The Next Up,” said Paul Moran, Vboost CEO. “Their superior technology really wows the customer and ensures a great guest experience. Family and friends have the greatest influence on a customer’s buying decision but it has always been a problem for dealers to get these happy customers to speak up. With Vboost, every customer gets a Vboost “Customercial” that promotes the dealer and the sales rep. It really works — We have dealers with customer share rates over 75 percent and individual dealers getting over 1,000 video views every month.”
“The partnership between The Next Up and VBoost is an example of how two automotive companies working together can create the next great experience for every guest who walks onto the showroom floor,” said Burns.
For more information about The Next Up, visit www.thenextup.com.
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About The Next Up:
The Next Up is a Retail Sales Process (RSP) that has proven to make sales teams more effective by increasing test drives, write-ups and ultimately sales. By combining a closed floor selling system and easy-to-use technology, General Managers and Sales Managers are able to queue up sales leads in the door and level the playing field for their sales staff. The result is more time spent with each lead, increased test drives and higher sales numbers overall. For more information on The Next Up, please visit www.thenextup.com.
Laurie Halter, Charisma! Communications, (503) 245-3140, Laurie@charismacommunications.com
Based in Huntington Beach, CA, Vboost, Inc., is the first proactive process to bring more referral business to dealers by creating positive viral marketing that is delivered quickly and gets shared. It involves a streamlined process via a mobile application and three unique technologies, which collect customer photos at the time of vehicle delivery, convert them to custom music videos and sends them directly to the customer. By sending these branded messages to customers during the emotional highpoint of the buying process, we have found that most buyers are compelled to upload and share these videos with family and friends via Facebook, YouTube, Twitter, email and other social media platforms. Best of all, results from each viral marketing campaign are being monitored, quantified and reported back to the dealers. For more information or a demonstration call 800.799.3130.
Sara Callahan, Carter West Public Relations, (727) 288-2159, firstname.lastname@example.org